LAMMA dealer dinner and awards 2022
The efforts of UK and Ireland McCormick dealers to support their customers, build their businesses and boost the brand’s sales have been recognised at the brand’s annual pre-LAMMA dealer dinner and awards, where new and long-established McCormick dealers were among the winners.
Held at Birmingham’s prestigious Crowne Plaza NEC hotel, the awards recognised a number of dealers who have excelled in sales, service and parts provision. The awards were presented by Simeone Morra, director corporate business of McCormick parent Argo Tractors and shareholder of Argo Tractors, and Franco Artoni, Global Director Parts and Marketing, as well as Adrian Winnett, Managing Director of McCormick distributor Argo Tractors UK & Ireland.
Sales Dealer of the Year
Appointed only just over a year ago, McLaren Tractors, which covers the Scottish Highlands and Islands, was awarded the Sales Dealer of the Year prize. Reflecting the high number of units sold in its inaugural year as a McCormick dealer, the dealership was praised not only for achieving a high local market share, but also for its commitment to stocking and pipeline orders, as well as a determination to conquest other brands and the development of its overall approach to consultative selling.
Well done to all the team at McLaren Tractors for this truly outstanding achievement.
Here at McLaren Tractors, we believe we are in the helping business. If you have a problem – it is our job to help.
Our customers are primarily involved in agriculture and are spread across the Highlands and Islands, but we do have customers further afield. We deal with different types and sizes of agricultural businesses, sporting estates, charities, defence, the public sector, builders, contractors to name but a few.
George and Fiona McLaren established the business in October 2003 to supply Zetor tractors and Polaris ATVs to their customers. The business has grown over the years and now has a number of other quality brands in their portfolio, such as McCormick, McHale, Foster, Branson, Marshall, and our own brand: MTL.
We started off in small, in rented premises in Dingwall, before moving to bigger premises a little further along the road in 2013. These new premises on Strathpeffer Road were modernised before we moved in, and then in 2020 the building was completely re-clad with insulated steel panels.
We are involved in selling, repairing and servicing new and used agricultural equipment, as well as other machinery, to meet the needs of our customers. We believe that we should deliver a quality service at an affordable price.
The products we sell are selected so that they are suitable to the needs of our customers and can stand up to the demands of the Highland area, to provide a long, serviceable, cost-effective and reliable life.
Our service department has 4 trained field service engineers who can complete repairs on-farm or in our well-equipped workshop.